The Commander
Dr. Alejandro Canonero has spent more than 30 years inside the technology ecosystem, across AWS, Google Cloud, ByteDance and BytePlus, HP, Dell, EMC, Teradata, Criteo, and Kyriba.
He worked inside the commercial, partner, cloud, infrastructure, software, and platform battles where strategy becomes execution.
He then studied the blind spots, why capable companies lose when ecosystems shift around them.
He wrote War of the Ecosystems to turn those patterns into a usable doctrine for leaders.
He still practises. AI Workflow Advisory applies the method to one high-value workflow at a time.
Origin story
The origin is simple. Years inside the largest technology ecosystems showed that companies rarely lose because they lack tools. They lose because the work is not instrumented, the corrections disappear, and the operating loop never learns.
The book and the frameworks are proof of method. They are not the parent brand. AI Workflow Advisory is the company built to apply that method to AI workflows for clients.
Founder proof